About Us

About Iconasys

About Iconasys - 360 Product Photography

Industry Leaders: Founded in 2013, Iconasys has emerged as a leading provider of photography automation tools for still and 360 Product Photography. Our solutions are trusted by over 5,000 customers globally including many leading brands, retailers, agencies and professional photographers. Our success has been derived by catering to customers needs and budgets. For those looking for a one stop shop for a complete still and/or 360 Product Photography solution, we offer a variety of turntables, software and lighting packages that will guarantee high quality results with pure white backgrounds. For those who are already invested in studio equipment, we offer piecemeal solutions that are designed to work with existing studio equipment and software.

Product Photography Applications: The Iconasys customer base is primarily made up of small to medium size businesses looking to create high quality Still and 360 Product Photography for eCommerce based applications. Many customers also find value in Iconasys photography tools for additional imaging applications that include Quality Control, Museum, Scientific, Product Development/Design and Photogrammetry requirements. The complete list of Photography Applications can be viewed here.

Over 6,000 customers in 50 countries trust Iconasys for their Product Photography Requirements. Here are a few:


Customer Centric: Iconasys still and 360 Product Photography tools cater to a variety of industries (see list here) and are available in many sizes, configurations and options. We offer to take a consultative approach with customers and aim to understand their requirements to ensure we offer the best solution based on these unique needs. Contrary to our competitors, we vow to never oversell our customers – it’s our mission to deliver exactly what the customer needs. Our industry leading post sale support is included with all purchases and we are here to help ensure our customers get the most value out of their Iconasys product photography solution.

Quality First: Iconasys designs and develops all solutions in-house. For all hardware, this process includes vetting and rigorous testing of all parts, from LED modules to motors to PCB components, used in our designs. Iconasys product photography lighting and 360 photography turntables are designed for the most rigorous photography requirements, designed to last and backed by industry leading warranties. For software, our in-house team of developers have a combined 60+ years experience designing imaging based applications.

Global Company: Iconasys is headquartered in the USA however provides solutions globally with very attractive expedited international shipping options. While we have been approached by many international distributors looking to retail our products to local markets, we aim to keep costs down for end customers by providing a direct sales approach. Direct sales also ensures we can maintain quality standard during pre-sales support.

No Limitations: All Iconasys solutions are a one time purchase. That means you buy it once, you own it forever and are able to shoot unlimited still and/or 360 product views for life. All outputs are completely unbranded (free and clear of any Iconasys information or logos) and can be used, shared, distributed as need be. Iconasys customers own and retain the rights to all the images they create using our solutions. Purchases also include 1 year free technical support and software upgrades.

The Iconasys Story

Iconasys is backed by a professional team with past experience dealing with businesses and individuals who required high quality and high volume in-house product photography. It was all too often we heard feedback regarding the dull, painstaking and time consuming processes common to their workflows. These individuals were spending countless hours and effort capturing images – only to be left creating mediocre results that still required additional attention in editing software. The need for a refined workflow that would allow individuals to efficiently capture, edit and process high quality images was apparent. The information search began and ended soon after. The conclusion being existing photography software’s were piecemeal and required skilled users.

This led to the development of Shutter Stream Product Photography Software – the world’s first fully integrated image capture, editing and processing software designed for in-house photography.

Soon after the release of Shutter Stream, we received feedback from customers telling us the software was perfect for 360 Product Photography. We tailored the software to further enhance picture taking and imaging capabilities for the 360 imaging workflow and integrated a 360 Product View Creator Software. The result being Shutter Stream 360 Product Photography Software.

It was an easy transition for Iconasys in 2014 into integrated hardware, first releasing a line of LED Product Photography Studios followed by our line of automated 360 Product Photography Turntables.

Understanding our customers’ requirements and delivering products to meet these needs has been critical to Iconasys’ success. We aim to continually improve our product offerings to fill the needs of our under served target market – businesses who require high quality and high volume in house photography. Iconasys is at the forefront of digital imaging technology. Iconasys is committed to providing customers the highest quality, most innovative offering available in today’s market. Questions? Contact Us to find out more.

  • I first came across Iconasys while searching for photography turntables on YouTube. Looking more into it, it didn’t take me long t... read more

    The Little Sculptor (Mark Berrios) Avatar
    The Little Sculptor (Mark Berrios)

    I have had my Iconasys Inc. 360 Studio for a few weeks and love it. As with anything you need to put in the time to learn about th... read more

    Lloyd K. Avatar
    Lloyd K.

    Hi from Italy! I've been using Shutter Stream 360 Software for several years and my product images are now amazing. Top assistance... read more

    Prodotti D. Avatar
    Prodotti D.
  • Shutter stream is a great software, love using it! As a photographer shooting for catalogs this software makes it really easy to e... read more

    devon hernandez Avatar
    devon hernandez

    As a professional photographer creating 360 product images for clients, i needed something that be fast and allow me to achieve hi... read more

    Jules B. Avatar
    Jules B.

    What do you like best? Shutter Stream is a great and easy program to use. What do you dislike? I dislike that it's not that kno... read more

    Jose C. Avatar
    Jose C.
  • I'd like to say a big thanks to Adrian for taking the time out on a Saturday to help me with a difficult installation. Massive hel... read more

    Keith Venable Avatar
    Keith Venable

    Great Product & Service. Young guys willing to go the extra mile. I use their 360 jewelry system and love how up-to-date they ... read more

    Rudy H. Avatar
    Rudy H.

    "Awesome and User-friendly Photo Editor" What do you like best? Shutter Stream is an awesome photo editor as it can be used by people with little or no experience in pho... read more

    Simon . Avatar
    Simon .
  • "Efficient reliable and fun to use!" What do you like best? I've been using alot this year and im very satisfied with every project I've done so far. It's a good pla... read more

    User i. Avatar
    User i.

    Id purchased a 360 Turntable a& the Shutter Stream 360 Software and it is excellent. Works exactly as advertised - fast and simple... read more

    Marco A. Avatar
    Marco A.

    "It's a useful product" What do you like best? I live that it cuts editing time, for sure. It's definitely cut down my editing by at least 30 minutes. ... read more

    Michelle B. Avatar
    Michelle B.
  • The Shutter Stream software is remarkable. I shoot products with a Nikon D850 and my workflow and product shots are exponentially ... read more

    Franklin Books Avatar
    Franklin Books

    The Customer Service you get with Iconasys is personal. Your agent does not need to reach out to a different department or "get b... read more

    Seth C. Avatar
    Seth C.

    First came across the Iconasys software and table when I landed a new project that consisted of creating 360 views of approximatel... read more

    Marc B. Avatar
    Marc B.
  • I started using Iconasys about a year ago. Fantastic product! I am no photographer but luckily this software is very easy to use. ... read more

    Rustin Y. Avatar
    Rustin Y.

    I started a jewelry online business. Since I am not a photographer nor have any photography experience, I couldn't get my business... read more

    Mira Libre Avatar
    Mira Libre

    incredible product, saves time and money, all end results look professional. 360 has never been easier!

    Stefan S. Avatar
    Stefan S.
  • I am more than happy with my purchase from Iconasys. Their 360 Turntable and Shutter Stream 360 Software works very well, and the ... read more

    Konrad P. Avatar
    Konrad P.

    I was hesitant to buy shutter stream software, looked nice but I thought maybe it was an unnecessary luxury, after all I decided t... read more

    Jesus D. Avatar
    Jesus D.

    If there is one piece of software that we've invested in that has rapidly paid for itself it has to be Iconosys' Shutter Stream an... read more

    Alejandro T. Avatar
    Alejandro T.


Meet the Iconasys Team


michael atman iconasys CEO

Michael Atman


After graduating with a Marketing Degree in 2006, Michael headed south from his home country of Canada to seek opportunity and sunshine in Southern California. Shortly after, Michael landed a Business Development position with a tech start up where he and his team built it into a multi-million dollar business. While working full time, Michael was able to obtain an MBA with a concentration in International Business. In 2013, Michael decided it was time to move on and take the leap into entrepreneurship. His idea formed into what Iconasys is today – a tightly knit team with a mutual passion for innovation in digital imaging. When Michael is not working, he can often be found laying at the beach, surfing or hacking it up on the golf course. Michael credits the success of Iconasys to his brilliant, hardworking team.

Darian Muresan Iconasys

D. Darian Muresan, Ph.D.


Darian has 25 years of relevant technology and domain knowledge in multi-dimensional signal processing, software and hardware engineering. Previous work experience includes: Walker, Richer and Quinn (WRQ), Hewlet Packerd (HP), Solers, Geo-Spatial Technologies Inc. (GSTI), Science Applications International Corporation (SAIC), Van Gogh Imaging (VGI), Leidos, Geospatial Intelligence and Analysis (GIA) and Digital Multi-Media Design (DMMD). Highlights include: principal investigator (PI) for several light detection and ranging (LiDAR)-based research and development programs focused on streaming LiDAR and processing Geiger mode LiDAR;  developer of XRay image processing algorithms for a Food and Drug Administration (FDA) approved medical software suite; and holder of several image processing patents, including a patent for the development of a “Process and System for Three-Dimensional Urban Modeling” (Patent No. 7,752,483 B1, July 2010), which was developed under Defense Advanced Research Projects Agency’s (DARPA’s) Exploitation of 3D Data (E3D/3DF) and UrbanScape programs.  At Iconasys, Darian manages the software and hardware development and is a key contributor to Iconasys’ image processing algorithms.  Darian has undergraduate degrees in Electrical Engineering and Mathematics from University of Washington (Seattle, WA.); and a Masters and Ph.D. degree in Electrical and Computer Engineering from Cornell University (Ithaca, NY.).  In his spare time Darian is an avid runner and when opportunity arises he enjoys playing soccer, rollerblading, biking, diving and dancing.

Bob Sinclair Iconasys Advisory Board

Bob Sinclair


Advisory Board

Bob joins the Iconasys Advisory Board with over 35 years of experience in sales, executive sales management and operations. Bob, a Southern California native, who earned an MBA from Pepperdine’s Graziadio School of Business, provides advice and well-rounded expertise to the Iconasys team. He made the leap to high-tech in the early nineties, when he joined SimpleTech, Inc. (STEC), a data storage hardware manufacturing company. During his 10+ years with SimpleTech, he held various positions in executive sales, sales operations, and general operations. Upon leaving SimpleTech, Bob was an early investor and a member of the start-up team of SiliconSystems, Inc., a solid-state storage provider; selling exclusively to the Enterprise OEM market. After seeing SiliconSystems, Inc. through the start-up phase, he joined a network security software provider, PivX Solutions, Inc., as its VP of International Sales. Bob resides in beautiful Newport Beach, CA and can be found spending time with his wife Robin, their Son’s, daughters-in-law and grandkids. And, of course, their dog Millie. Bob is an avid beach/ocean lover, who still shreds pretty hard on his SUP and longboard.

Dopug Lynch Iconasys Advisory Board

Doug Lynch

Advisory Board

As the Executive Director of the Goleta Entrepreneurial Magnet in Santa Barbara, CA, Doug brings knowledge and start up expertise to the Iconasys team. Doug, who holds an MBA from Perperdine’s Graziadio School of Business joins the team as a well-established entrepreneur himself. In 2000, Doug co-founded The Reach Group – a specialist in the implementation of Performance Optimization programs for the upstream oil and gas industry. After 10 years, The Reach Group had formed in to a business pulling in multi-millions of dollars in revenue. What seemed to be a never ending travel schedule eventually led Doug to decide it was time to step back from The Reach Group and focus on something closer to home. This led to the creation of the LYNCH Group where Doug and his team now provide consulting for multiple small businesses in Southern California. Doug resides in beautiful Santa Barbara, CA and when he doesn’t have his hands full with the Goleta Entrepreneurial Magnet and The LYNCH Group, he can be found spending time with his wife Lorri, sons Shaun and Brendan and his two Bernese Mountain Dog Briar. Doug is also an avid triathlete who competes worldwide in IronMan races.