Amazon Product Photography
Amazon Product Photography
Selling products on Amazon? If so, we probably don’t need to stress to you the importance of high quality product photography in your listings. It is a proven fact the better quality the images, the more angles and detailed views that are being offered, the higher the chance of converting the shopper. This holds especially true for when selling used or unique items as there may be some discrepancies in the product or some special features you wish to highlight in the product images.
In addition to standard product images, we have recently seen Amazon allowing sellers to implement 360 Product Photography into their listings. 360 Product Photography is the method of capturing a series of still images over a 360 rotation, then composing these individual frames into an interactive 360 product view. Based on feedback we have recieved, Amazon has been able to increase conversion rates since the implementation of 360 product photography.
Over 4,000 customers in 40 countries trust Iconasys for their Product Photography Requirements. Here are a few:
Product Photography for Amazon Listings
We have seen a big push to standardize product photography in Amazon product listings. Amazon product photography requires consistent pure white backgrounds and images greater than 1000 pixels on either width or height. It is also suggested to use unique product images if you have opted out of using the standard stock images. And if you are already using unique product images, good for you – these will help improve sales efforts, pricing and overall listing rank.
95% of Iconasys customers utilize their photography software and/or equipment for eCommerce – which includes Amazon product photography. They use Iconasys tools to standardize and control every aspect of their product photography workflow (picture taking, upload, sorting, editing, background removal, renaming and resizing). Not only does Iconasys software controlled photography solutions increase workflow efficiencies (on average by about 800%), our tools also enable users, of any skill level, to create better quality images. Solutions overview is as follows:
Amazon Product Photography Software: Shutter Stream lends an innovative approach to Amazon product photography by integrating every aspect of the photography workflow into a single standalone application. The program is designed for users of any skill level and is trusted by thousands of business around the world who require professional grade images. Customers can expect to significantly enhance photography workflows through software automation – we often hear the software pays for itself in time/money savings in just a couple months. In addition to the workflow benefits, Shutter Stream will also prove to be a tool that enables users to shoot better quality images, regardless of experience!
Iconasys LED Product Photography Studios & Packages: Looking to create high quality, color accurate and shadow free product images with white backgrounds? Our LED Product Photography Lighting Solutions are perfect for your Amazon product photography requirements. We have taken the guesswork out of high quality imaging by eliminates lighting variables. All Iconasys lighting solutions include high CRI LED bulbs that will ensure color accurate results. Evenly lit LED’s are perfectly diffused in the panels to ensure for a soft and consistent light when shooting still or 360 product views. By shooting the correct result the first time, users can significantly minimize time spent editing and processing images. Use an Iconasys lighting product with Shutter Stream Product Photography Software to further automate workflows.
360 Product Photography for Amazon
360 Product Photography is the hottest trend in eCommerce product photography today. Its no wonder we are starting to see Amazon implement 360 product photography into their product listings.
Iconasys has emerged as a leader in the 360 product photography space by providing the most professional, robust, efficient and easy to use 360 photography turntable and software solutions. We provide options that are sure that range in functionality and automation however never compromise the ability for users to create professional 360 product images. 360 product photography can be output as:
- 360 image set (individual frames in *JPG, *PNG, *TIFF or RAW format) – typically what Amazon will require to create the 360 product view in the listing.
- 360 Product View – by composing the 360 image set into a spinning view. 360 Product Views are available in multiple different formats including:
- Integactive HTML5
- Interactive MP4
- *Animated GIF
- *Standard MP4 Video
*These options comply with Amazon Product Photography requirements.
360 Product Photography Software: Iconasys 360 software is a step above the rest. No other applications offer the functionality, ease of use, efficiencies or professionalism. Our Shutter Stream 360 Product Photography Software (includes camera control, automated 360 image capture, batch image editing, and 360 view creation) includes 4 automated turntable shooting modes, auto image upload, batch 360 image set editing, processing and output in both still image set and web-ready 360 product views in 4 different formats! We also offer additional 360 Spin Photography Software options, our Shutter Stream 360 Captureless Software – designed for batch editing, processing and creation of 360 image sets and our stand-alone 360 Product View Creator designed for 360 image composition (import a set of images in to create a web-ready 360 product view).
360 Product Photography Turntables: Iconasys offers a wide variety of 360 Photography Turntables that are designed to make 360 Product Photography for Amazon fast, easy and efficient for users of any skill level. Our photography turntables are software controlled and allow users to define frame count (we typically suggest 24-36 frames/360 rotation). Image capture is completely automated via software commands and will execute in a turn, stop, snap workflow. As images are captured, they are uploaded into the software where users can auto, individually or batch edit the entire set in a single click using the included image editing suite. After the image set has been edited and processed, users can then export the individual frames (JPG, TIFF, PNG or RAW format) and/or in a 360 product view (in interactive HTML5 and MP4 and/or 360 animated GIF or standard MP4 movie).
With an Iconasys photography turntable and software solution, users can expect to create web-ready 360 product photography in just minutes! Learn more.
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Additional info on Iconasys Product Photography Tools for Amazon
Increase Amazon Product Photography Efficiencies, Ease of Use and Quality
We understand many Amazon sellers are not professional photographers. We also understand most are operating lean businesses and do not have hours to spend on taking, editing and optimizing product photography for product listings. This is what we took into account when developing Shutter Stream Product Photography Software – to provide users, regardless of experience, an efficient way to capture, edit and process high quality results in a single, stand alone application. Shutter Stream provides all tools necessary to achieve image quality to meet Amazon image requirements and current customers have said increased efficiencies between 500 and 800% vs. their old workflows. Specific tools included in the software allow users to set up custom profiles for even further enhancing the workflow – such as the Dynamic Save Tool. Maximum image quality for users of any skill level can easily be obtained as users can control image exposure (through adjusting camera settings) and focal point adjustment directly through mouse clicks while in Live View mode. Shutter Stream is sure to provide an easy and streamlined product photography workflow that will minimize time and effort while maximizing results. All purchases include a 100% satisfaction money back guarantee.
Why Better Image Quality will Help Selling on Amazon
Although outsourcing to a studio will almost always guarantee professional product images, the costs associated with it are often overwhelming and doesn’t make sense for the Amazon seller. Take control of your product photography and shoot at your own discretion, on your own timeline and as many images as required.
Why Outsourcing Amazon Photography is not a Viable Option
When selling on Amazon, better quality product photography equals increased sales revenue/conversion rates. Often users will compare product first on price then next on product imagery. High quality product images will set the online seller apart from the competition and increase the chance of getting the sale. Shutter Stream is the perfect tool for Amazon product photography and is a investment that will provide guaranteed ROI. Create professional quality images in seconds – regardless of experience.