360 Product Photography Software Overview
Shutter Stream 360° Product Photography Software
360° Product Photography Software Overview
360° product photography is an emerging trend for businesses who seek to communicate products more effectively online. Along with enhanced visual communication, 360° product photography will provide many benefits for online sellers that include increased conversion rates and decreased product returns. And for this reason, it is no wonder we see the likes of Amazon, Wal-Mart and other major brands and retailers getting on board with the trend.
The process for creating 360° product photography has traditionally been inefficient and fragmented – requiring a skilled user, a lot of time, effort and expertise to create a single, web-ready 360° product view. Iconasys set out to simplify and streamline this process by developing a turnkey software (Mac & Windows) that integrates image composition tools, automated 360° image capture, batch image editing, batch image processing and 360 product view output. The end result, Shutter Stream 360 – the world’s first and only completely automated, fully integrated 360° Product Photography Software.
Shutter Stream 360° has been designed as a simple yet professional software for 360° product photography that allows users to maximize their imaging workflow efficiencies while ensuring for high quality 360 product view output everytime. It provides users the ability to control a compatible camera via computer (Mac & Windows) and supports 4 different photography turntable shooting modes (see below for workflow videos) including Iconasys’ own 360 Product Photography Turntables. The 360° image capture sequence is completely automated (software triggering camera snap over 360 rotation) and as images are captured, they are instantly uploaded into the software where users can then batch edit, process and output (JPG, PNG, TIFF, RAW) and/or customize and compose the image set into a web-ready interactive 360° product view (HTML5, MP4, Animated GIF). Shutter Stream 360° Product Photography Software is a one-time purchase that will allow users to create infinite still and 360 product views (unbranded) for the lifetime of the product.
Over 4,000 customers in 40 countries trust Iconasys for their Product Photography Requirements. Here are a few:
Why Shutter Stream 360° Product Photography Software?
Enable Users of Any Skill Level
Shutter Stream 360 Product Photography Software enables any employee to Capture and Output high quality 360 results. The program is designed to cater to users of any skill level.
An affordable 360 product photography solution? Sounds too good to be true doesn’t it? Shutter Stream is an affordable software that will provide recurring ROI and guaranteed satisfaction.
High Quality, Consistent Results
Consistency is extremely important when shooting 360 product photography. Shutter Stream allows users to control and maintains all important variables required for shooting high quality 360 results.
Save Time & Money
360 product photography equipment is expensive. Shutter Stream works with any manual turntable and allows users to automate 360 image capture, editing and processing at speeds up to par with professional equipment.
Shutter Stream helps users streamline 360 product photography by integrating picture taking, image editing, processing and output into a stand-alone application. Refined workflows will increase efficiencies up to 800%.
Alleviate Costly Employees
By enabling any employee on staff, Shutter Stream 360 Product Photography Software allows business to use internal resources more wisely. Provide any employee with Shutter Stream, a camera and a turntable/lazy susan and we’re confident, you will be amazed by the results.
Shutter Stream 360° Product Photography Software Shooting Modes:
Shutter Stream is the only 360 product photography software that integrates camera control and image capture. The software supports 4 different 360 photography turntable shooting modes:
- Iconasys Computer Controlled Photography Turntables
- Manual Photography Turntables
- Motorized (continuous spin) Photography Turntables
- Shutter Release Photography Turntables
No matter what turntable shooting mode, the software will automate 360 image capture, control important variables required for 360 Product Photography and instantly upload images (JPG and/or RAW) directly into the software after capture where users can batch edit, process and output individual frames (JPG, TIFF, RAW, PNG) and/or 360 product views. Iconasys sells various 360 Photography Turntables options that can be sold as stand-alone or with Shutter Stream 360 Product Photography Software.
ICONASYS COMPUTER CONTROLLED PHOTOGRAPHY TURNTABLES
Iconasys has emerged as the leader in integrated 360° Product Photography Solutions by delivering the most professional and advanced solutions in the industry. The Iconasys Photography Turntable range includes a total of 6 photography turntables that differ in pricing, size and functionality. Working with an Iconasys Photography Turntable and included Shutter Stream 360 software, users simply connect a compatible camera and turntable via USB to the computer (Mac and Windows compatible) and the entire 360 product photography process is automated by integrating image capture (user defines number of frames to capture per 360 rotation) with turntable movement in a turn, stop, snap workflow. As images are captured, they are uploaded into the Shutter Stream 360 Product Photography Software where users can batch edit, process and output (individual frames and/or 360 product view).
View sample 360 from video link here
Manual Photography Turntables
Shutter Stream 360 will work with manual photography turntables of any size. This option will be the most affordable option however requires users to manually position their turntable at even intervals during the 360 shooting workflow. The manual photography turntable image capture workflow can be either:
Automated 360 Capture – Users will program to capture between 4 and 360 frames at every X number of seconds – the user in this case will simply be required to manually re-position the turntable at each interval after the camera snaps.
Manual 360 Capture – Users can choose to manually capture an image at each angle by mouse clicking the Snap button in the program. Users can also define to re-enable Live View immediately after capture should they wish to use the Live View window as a positioning aid.
With both workflows, as images are captured they are instantly uploaded into the program for batch image editing, processing and 360 product view creation & output. Users can expect to compose, capture, edit and output a 360 product view with 24 frames in about 5 minutes in this workflow.
Motorized Photography Turntable (continuous spin)
Shutter Stream 360° Product Photography Software will work with a wide variety of motorized photography turntables. The program completely automates the image capture process making it a hands free, efficient and affordable option. Users simply will input into the software the:
Turntable Spin Duration – Users will want to time their turntable and the amount of time it takes to spin one complete 360 rotation. This time is entered into the software and will be responsible for the total image capture time (to ensure you do not capture more or less than 360 degrees). We typically suggest a turntable that is slower than 1 RPM.
Image Capture Frequency – This variable defines how often an image is captured (in seconds and up to 2 decimal places). The program can capture an image up to every 2 seconds.
For example, should a user have a turntable with a spin duration of 100 seconds and wish to capture 25 images/360. The image capture duration will be every 4.00 seconds (100/4.00 = 25).
Users can expect to compose, capture, edit and output a 360 product view with 24 frames in less than 5 minutes in this workflow.
Shutter Release Photography Turntables
There are many turntables that can be found in the open market that have built in shutter release capability. That is, the turntable can be pre-programmed to tell the camera to capture X number of images per 360 rotation, often stopping at each location then sending the capture command to the camera via shutter release cable. Shutter Stream 360° Product Photography Software can further streamline this automated image capture workflow by allowing users to take advantage of the image composition tools (live view, optimize camera settings, pre-crop, set focal point etc.), then instantly upload the images into the program after capture, then batch edit and compose a 360 product view output.
Shutter Release Turntables are often more expensive however for those who already have one or who are looking for an automated turn, stop, snap workflow, Shutter Stream 360° Product Photography Software is a worthwhile investment that will further enhance workflow efficiencies and ease of use.
Click to View 360° Product Photography Examples
360 Product Videos
360 Product Videos are also an emerging trend for displaying products in the online space. Shutter Stream 360° Product Photography Software includes the ability for users to create 360 product videos in just seconds.
When using an Iconasys computer controlled turntable, 360 product video creation is completely automated. After enabling ‘360 Video’ mode, users hit the start button, which will synchronize turntable start and video record. As the turntable completes its 360 rotation, video record will stop and then the 360 video will auto uploaded to the computer. Iconasys computer controlled turntables include features to eliminate vibration during rotation and support variable speed control (via software) so users can choose an optimal speed for their video record.
If using a motorized, continuos sping turntable (see How it Works Video below), users will simply place object on turntable, power on turntable to start rotation, then click start record at the desired first angle, then after a 360 rotation is complete, click stop record button. The 360 product video will then be automatically pulled from the cameras SD card to the computer.
360 Product Video Frame Extraction
Shutter Stream 360 includes the ability to upload a video into the software and extract frames. Frame extraction can be every Xth frame. For instance, a turntable with a spin duration of 15 seconds per 360 revolution shot at 30 frames per second would result in a total of 450 frames (15 seconds record duration X 30 frames per second).If a user wanted to create a 360 product view with 50 frames, they would choose to extract every 9th frame (450/50 = 9). After frames have been extracted, users can then use the batch image editing, processing and output tools (output frames in JPG, TIFF & PNG). Users will also have the ability to compose the individual frames into a web-ready, interactive 360 product view that is completely customizeable and available in multiple 360 image formats.
360 Product Photography Software, Turntables & Lighting
Iconasys 360 product photography solutions are trusted by some of the world’s leading brands & retailers along with thousands of professional photographers and small to medium size businesses. Our product range includes a range of stand alone software, turntables and lighting kits which can be used together as a complete turnkey solution for 360 product photography. These tools are designed for users of any skill level to easily and efficiently create high quality results. Additional info on the Iconasys product range can be found using the links below:
- Additional 360 Software
- Shutter Stream 360 Captureless Software
- 360 Product View Creator Software
- Photography Turntables
- Manual Photography Turntables
- Motorized Photography Turntables
- Shutter Release Photography Turntables
- Computer Controlled Photography Turntables
- Photography Lighting:
- LED Product Photography Light Box’s
- LED Product Photography Panel Lighting
Questions? Contact us to learn more about how our 360 product photography tools can help you with your unique requirements.
Mark Lipp, Owner, Co-sulting.com
Mark Lipp, Owner, Co-sulting.com