Still & 360 Photography Solutions for the Apparel Industry
Do-it-Yourself Professional Quality Apparel Photography In-House
Iconasys has emerged as the leader in Fashion, Apparel & Clothing photography solutions by delivering the most professional yet affordable solutions for still and 360 apparel photography. Iconasys photography tools make it easy and efficient for users to create high quality images. Since initial launch, we have gained the trust of over 7,000 customers globally including some of the largest brands (Nike, Adidas), retailers (Wal-Mart, Amazon, Macy’s) and professional photographers. Our solutions are tried and tested in the most stringent high production environments and used by those who require the highest image quality. We have no doubt our solutions will meet your apparel photography requirements.
Automated Apparel Photography Solutions from Iconasys increase workflow efficiencies by up to 1,000%
Still & 360 Clothing Photography Solutions
Iconasys offers a wide-range of solutions for Still and 360 Apparel Photography. These solutions include:
- Still Product Photography Automation Tools
- 360 Product Photography Software
- Computer Controlled 360 Photography Turntables
- Product Photography Lighting Systems
Solutions are designed for users of any skill level and are available piecemeal, to integrate with existing photography studio equipment and cameras or as complete turnkey packages that include software, turntable and lighting.
All purchases from Iconasys are a one-time purchase (no mandatory recurring fees) that allow users to create infinite still and 360 product images for the lifetime of their business. Please contact us should you wish to speak with one of our customer success reps to learn more about how Iconasys Still and 360 Product Photography Solutions can benefit your business.
Over 7,000 customers in 50 countries trust Iconasys for their Still & 360 Product Photography Requirements. Here are a few:
Shutter Stream Apparel Photography Software
Shutter Stream Product Photography Software (Mac/Windows) is the perfect solution for businesses and individuals who need to shoot Apparel Photography. Traditionally, Fashion, Apparel and Clothing photography workflows are fragmented and require too many steps to achieve the high quality results required. Shutter Stream introduces automated workflows at a level never achieved by any other application by integrating camera control, image composition, image capture, image editing, automated background removal, image processing and output tools into a single stand alone program (see complete list of features here). This turnkey software is designed for users of any skill level and includes an intuitive User Interface. Users can expect to increase workflow efficiencies up to 1,000% which guarantees Shutter Stream Apparel Photography Software will pay for itself simply in time savings. The program is designed for use with a long list of compatible cameras and can be used with any existing lighting set up or with an Iconasys Product Photography Lighting Kit to guarantee professional results with pure white backgrounds. See How it Works Video below:
Clothing Photography: Live Model
This video communicates the workflow and process for shooting professional grade clothing photography on a Live Model using Shutter Stream Software. In just seconds users capture a set of images at multiple angles (camera settings are retained from shot to shot to ensure for consistency). As these images are captured, they are instantly uploaded into the software for viewing. Next, users can enter into the Editing area in Shutter Stream to adjust background to pure white (or remove to transparent) in a batch process. Editing tools also include exposure, color correction, adjustment and enhancement tools that can also be applied in a batch process.
*this video displays an old version of Shutter Stream Software (which does not include automated background removal tools). Learn more about Product Photography Background Removal Tools
Clothing Photography: Flat Lay
Flat down apparel photography is very common method for shooting Apparel (especially for online marketplaces like Amazon Product Photography). In this video example we had shot swim trunks and used the 34 x 34″ LumiPad LED Lighting Panel to place the trunks on, then shot with a camera tripod that had a horizontal boom arm to create a top down effect.
Communicated in this video is the ability to create Laying Flat Clothing Photography fast, efficiently and affordably. We display features such as our Image Overlay Tool (to consistently position objects), automated background removal tool (to cut product off background in a batch process) and the batch image processing and output tools.
Clothing Photography: Ghost Mannequin
This video communicates clothing photography on a Mannequin and more specifically creating a ghost mannequin effect. Used in this set up is the Iconasys 4 Light LED Lighting Studio Kit and the Shutter Stream Product Photography Software. Capture is automated and uploaded directly to computer where we communicate the Magic Wand tool for removing background and the Lasso Tool for manually cutting out the mannequin arms and stand from the image.
The resulting images are high resolution with transparent backgrounds that can be output with transparent backgrounds as TIFF or PNG format or with any color background (select using Alpha Blending Options) as JPG format. The unprocessed RAW images can also be output.
Fashion, Apparel & Clothing Photography Lighting Solutions
Did you know 90% of professional quality photography comes down to the correct lighting? High quality lighting is especially important when shooting apparel photography as colors need to be as accurate as possible.
Iconasys offers a variety of studio lighting packages for Fashion, Apparel & Clothing Photography that will allow users to create professional grade images in seconds. These lights are high CRI (95+), dimmable, daylight balanced and have a life time rating of 50,000 hrs. Iconasys LED Studio Lighting can be purchased as individual lights or as pre-packaged complete studio set ups that include:
Iconasys 4 Light LED Studio Lighting Kit: : Includes 4 studio lights, softboxes, light stands, backdrop stand and 52″ wide white backdrop.
Iconasys 6 Light LED Studio Lighting Kit: Includes 6 studio lights, softboxes, light stands, backdrop stand and 108″ wide white backdrop.
Users of any skill level can expect to create professional results in seconds. With any lighting package purchase, we provide studio set up diagrams that are easily followed to create a high key lighting technique and white backgrounds. When used with Shutter Stream Product Photography Software for still imaging and/or Shutter Stream 360 Product Photography Software and an Iconasys Turntable for 360 Apparel Photography, users of any skill level can expect professional results with white backgrounds in just seconds!
360 Fashion, Apparel & Clothing Photography
Selling Apparel and Clothing online has its challenges. Often retailers are facing high return rates due to products being mis-represented or misunderstood in the online space. This can be the result of many factors including colors, features, specs, sizes and fit.
Based on feedback from current customers, 360 Clothing Photography helps bridge the gap between brick and mortar and online retail by providing customers an enhanced visual viewing experience. Through enhanced eCommerce Product Photography, apparel retailers are selling more product and decreasing product returns.
Iconasys offers a wide variety of 360 Apparel Photography solutions that cater to any company size and budget. These 360 tools include:
- Turnkey 360 Clothing Photography Software Suite
- Stand Alone 360 Image Creation Software
- Manual and Computer Controlled Photography Turntables for Models or Mannequins
- Fully Integrated 360 Photography Systems (includes Software, Turntable & Lighting)
Iconasys provides live demonstrations bi-weekly and are free to join. During the demo, we will walk through the Still and 360° Product Photography creation process using Iconasys 360 photography turntable, lighting and software – while highlight features, workflows and best practices. Live demonstrations also include question and answer periods.
360 Apparel Photography Software
360 Product Photography Workflow Video (using Shutter Stream 360 Software)
Iconasys offers a wide variety of manual and computer controlled 360 Product Photography Turntables that will automate and streamline 360 Product Photography Workflows. Our flagship line of computer controlled turntable can be used with the Stand Alone Turntable Controller Software to automate image capture with any camera through Shutter Release commands while our Shutter Stream 360 Product Photo + Video Software controls a compatible cameras to automate the entire 360 Photography Workflow including image capture, editing, processing and 360 product view creation. The complete list of Iconasys turntables can be viewed here however our most popular options for 360 Apparel Photography:
18″ Manual Turntable: Requires user to manually adjust table. 18″ Diameter. Supports up to 50 lbs (ideal for all lightweight mannequins)
Silver Series LRG Turntable: Computer Controlled. 18″ + 22″ Diameter. Supports up to 40 lbs (ideal for light weight mannequins)
Silver XL Photography Turntable: Computer Controlled. 19.75″ + 23.6″ Diameter. Supports up to 75 lbs (support most mannequins)
Platinum Series LRG Turntable: Computer Controlled. 22″ Diameter. Supports up to 300 lbs (ideal for Live Models and mannequins)
Create Professional 360 Apparel Videos in Seconds!
Did you know Iconasys 360 Product Photography Turntables are also perfect for shooting 360 Apparel Videos? Instead of automated turn, stop, snap, capturing XX images per 360 rotation, users can also automate 360 Video Record.
Shutter Stream 360 Software includes a video record mode that will synchronize turntable start/stop with video record/stop to automate the process. Simply place the model or mannequin on the turntable, enter into the 360 Video Record mode, define rotation span (ex. 360 degrees), rotation speed and direction then hit start. Within seconds users have a 360 Apparel Video uploaded to the computer!
Iconasys 360 Turntables are available in multiple sizes with different weight capacities and ideal for apparel on Live Models or Mannequins.
The Iconasys Clothing Photography Solution Advantage...
Iconasys is the global leader in still & 360 product photography solutions for small to medium size businesses, enterprises and professional photographers alike. Our customer first consultative approach, paired with piecemeal offerings allows us to deliver solutions based on a customers specific requirements. We vow never to oversell and guarantee best in class software, hardware and image quality, workflow efficiencies, ease of use and functionality.
All Iconasys solutions are a one-time purchase and have no mandatory recurring monthly or yearly fees. We outcompete on price and offer the lowest cost ownership in the industry.
Ease of Use
Iconasys designs professional grade solutions that can be operated by users of any skill level to easily and efficiently create high quality product photography and video in-house.
Iconasys has a proven track record of exceptional quality. All purchases include a satisfaction guarantee while our software and hardware provide best in class quality.
We sell you the product and are here to ensure you make the most of your investment. All purchases from Iconasys include one year free premium technical support.